In time for the Pamulinawen festival, Robinsons Homes held a motorcade to highlight its project in Ilocos Norte – Hanalei Heights. It is a 21.5 hectare subdivision with a tropical Hawaiian inspired architecture located just a few minutes away from the Laoag International airport and key establishments.
The motorcade was held on February 11, 2020 with Hanalei Heights as the starting point and Robinsons Place Ilocos as the end. The motorcade passed through the cities of Laoag and San Nicolas.
In attendance were the management, employees and sales partners of Robinsons Homes, accompanied by a group of drumbeaters.
At the end of the motorcade, the participants were asked to parade inside the mall ending in front of the Robinsons Homes office in time for a light “salu-salo”.